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Is Route Optimization Software Worth the Money?

POI data from MileMaker

The competition in the transportation industry is fierce. Trucking company owners and fleet managers must find ways to reduce costs to maximize profitability, all while seeking to stand out from the crowd.

Many trucking businesses are turning to advanced technologies to run a leaner, more efficient operation and gain a competitive edge. Route optimization software is one example of a user-friendly solution that can help control escalating costs, while providing an excellent return on investment.

Route optimization technology offers numerous benefits

Route optimization entails determining the fastest and most cost-effective trucking routes based on the number of stops, as well as other variables that impact the trip. This software-aided process contributes to more efficient route planning, which provides multiple advantages for trucking operations of all sizes.

1. Reduced fuel costs

Rising fuel costs are a profitability killer in the transportation industry. Route optimization software can reduce the distances your trucks must drive by helping to create more efficient delivery schedules. Shorter trips will lower fuel consumption and save your company substantial money. 

2. Lower maintenance expenses

When trucks run more efficient routes and spend less time on the road, their maintenance needs become less frequent. Route optimization can reduce the money you spend maintaining your fleet, purchasing replacement parts, and paying service technicians for repairs. 

3. Optimized vehicle utilization

Fleet managers can ensure they're running trucks efficiently when at full capacity. You won't need to plan extra trips that waste money and resources. 

4. Improved customer retention

It typically costs companies more money to acquire new business than to keep existing customers. More efficient route planning with software can reduce delivery times, leading to higher customer satisfaction levels. You'll increase the likelihood of retaining business, which can reduce reliance on costly acquisition expenditures.

5. Better compliance

Regulations regarding the number of hours drivers spend on the road have tightened significantly in recent years. Optimization software can help ensure legal compliance by allowing you to plan routes more efficiently, enabling you to avoid costly fines and penalties.

6. More efficient resource allocation

Optimization software can automate the route planning process, streamlining operations and reducing workload. Fleet managers and other workers will have more time to devote to other urgent matters. 

Consider route optimization software from MileMaker

MileMaker can provide your business with an innovative software solution to maximize your company's route planning capabilities. Our advanced technology can empower you to optimize your operations, maximize efficiency, and reduce costs.

Contact us for more information or request a no-obligation software demo today.